New Zealand is home to a vibrant and diverse food influencer community. From food bloggers to social media personalities, these individuals have made a significant impact on the culinary landscape of the country. With a large following and a wide reach, they have the power to influence the tastes and dining trends of New Zealanders. Let’s take a closer look at some of the top food influencers in the country and explore their profiles and contributions to the food industry.
Key Takeaways:
- New Zealand has a thriving food influencer community consisting of food bloggers, social media personalities, and culinary experts.
- Food influencers have a significant following and the ability to shape food trends through their online presence and collaborations with brands and restaurants.
- Up-and-coming food influencers in New Zealand are set to make a big impact in 2024 with their culinary talents.
- Dane McGregor, aka Baker Gatherer, is a prominent baking influencer known for his nostalgic-inspired creations.
- Lick Your Phone, led by Rita, Tiffany, and Katherine, is a top food influencer and marketing agency known for their food news and restaurant suggestions.
What Makes Someone a Top Food Influencer?
A top food influencer is someone who has gained a significant following and has a prominent presence on social media platforms and other media channels. They are often known for their culinary expertise, their ability to create appealing content, and their influence in shaping food trends. These influencers can range from bloggers who share their recipes and cooking tips to social media personalities who showcase their food adventures and dining experiences. Their influence extends beyond their online presence, as they also collaborate with brands and restaurants to promote and endorse food-related products and services.
The 8 Top Food Influencers Upcoming in 2024
As we look towards the future, there are several up-and-coming food influencers in New Zealand who are set to make a big impact in 2024. These individuals have already gained a significant following and have showcased their culinary talents through their social media accounts, websites, and other platforms. From bakers to food stylists, these influencers are pushing boundaries and creating exciting content that resonates with their audience.
Baker Gatherer (Dane McGregor)
Baker Gatherer, led by Dane McGregor, is a well-known New Zealand baking influencer. McGregor has garnered a loyal following on his social media platforms, where he shares his delectable sweet treats. With his nostalgic-inspired baking creations and engaging content, McGregor has become a go-to resource for baking inspiration in New Zealand.
Lick Your Phone (Rita, Tiffany & Katherine)
Lick Your Phone is a renowned food influencer and marketing agency in Australia. Led by the collaborative team of Rita, Tiffany, and Katherine, they provide food news, restaurant suggestions, and reviews through their social media platforms. With their strong industry expertise and social media influence, Lick Your Phone is expected to continue making waves as a top food influencer in 2024.
The Forest Cantina (Unna Burch)
Unna Burch, also known as The Forest Cantina, is a popular food writer and influencer in New Zealand. She has gained recognition for her beautiful food photography and focus on homemade healthy recipes. Burch’s work has been featured in New Zealand magazines, and she has published her own cookbook, solidifying her position as an influential figure in the country’s food industry.
George Eats (Georgia McDermott)
Georgia McDermott, known as George Eats, is a rising food influencer in Australia. Specializing in gluten-free recipes, McDermott shares her stomach-healthy culinary journey through her Instagram account and website. With her expertise in food styling and recipe development, McDermott has attracted a dedicated following and published her own cookbook, making her one to watch in 2024.
Karena and Kasey (Kārena & Kasey Bird)
Kārena and Kasey Bird, also known as Karena and Kasey, are a dynamic duo in the New Zealand cooking scene. They gained fame after winning the fifth series of MasterChef New Zealand and have since become influential figures in the culinary world. With their cooking show and multiple cookbook publications, Kārena and Kasey continue to inspire cooking enthusiasts and are expected to maintain their influence in 2024.
| Food Influencer | Culinary Focus | Main Platform |
|---|---|---|
| Baker Gatherer (Dane McGregor) | Baking | Instagram, Blog |
| Lick Your Phone (Rita, Tiffany & Katherine) | Food News, Restaurant Suggestions | |
| The Forest Cantina (Unna Burch) | Healthy Recipes | Instagram, Blog |
| George Eats (Georgia McDermott) | Gluten-Free, Vegan | Instagram, Blog |
| Karena and Kasey (Kārena & Kasey Bird) | General Cooking | TV Show, Cookbooks |
Baker Gatherer (Dane McGregor)
Dane McGregor, better known as Baker Gatherer, is a prominent baking influencer in New Zealand. With his Instagram handle @bakergatherer, McGregor has gained a large following by sharing his sweet treats and honest personality. His nostalgic-inspired baking creations, along with his engaging content, have led to his success as a food influencer. McGregor also runs a successful food blog and website where he shares his recipes and cooking techniques, making him a go-to resource for baking inspiration in New Zealand.
Lick Your Phone (Rita, Tiffany & Katherine)
Lick Your Phone, led by the collaborative team of Rita, Tiffany, and Katherine, is a prominent food influencer and marketing agency based in Australia. With their strong social media presence and industry expertise, they have made a significant impact on the food scene, providing food news, restaurant suggestions, and food reviews through their social media platforms.
As a marketing agency, Lick Your Phone has worked with major food brands, leveraging their social media influence to create successful promotional campaigns. Their wide audience and engagement have allowed them to connect organically with their followers, gaining credibility and trust in the industry.
What sets Lick Your Phone apart is their ability to combine their passion for food with their marketing savvy. They understand the power of social media and utilize it to the fullest to promote the culinary experiences and offerings they encounter.
Through their engaging content and visually appealing posts, Lick Your Phone has established themselves as a go-to resource for food enthusiasts seeking recommendations and insights into the latest dining trends. Their influence extends beyond Australia, making them a top food influencer to watch out for in 2024.
Food News and Restaurant Suggestions
One of the key offerings from Lick Your Phone is their updates on food news and restaurant suggestions. They stay up-to-date with the latest happenings in the culinary world and share their discoveries with their followers, providing valuable insights into new food trends, creative dishes, and exciting dining destinations.
Whether it’s a hidden gem that deserves recognition or an innovative menu from a renowned restaurant, Lick Your Phone is at the forefront of delivering timely and relevant information to their audience. Their food news coverage ensures that food enthusiasts always remain in the loop and have access to the freshest updates from the food industry.
Marketing Agency for Food Brands
Aside from their role as food influencers, Lick Your Phone also operates as a trusted marketing agency for food brands. Their deep understanding of social media and their extensive network enable them to create impactful marketing strategies that connect brands with their target audience.
Leveraging their social media influence, they curate creative and engaging content, allowing food brands to showcase their offerings in an appealing way. Whether it’s through sponsored posts, collaborations, or giveaways, Lick Your Phone helps brands elevate their presence and generate buzz within the food community.
With their track record of successful brand partnerships, Lick Your Phone has established themselves as a reliable and influential marketing agency within the food industry, making them a sought-after collaborator for food brands looking to leverage the power of social media.
Key Takeaways
- Lick Your Phone is a prominent food influencer and marketing agency based in Australia.
- They provide food news, restaurant suggestions, and food reviews through their social media platforms.
- The team’s strong social media presence and industry expertise have allowed them to gain a wide audience and work with major food brands.
- As a marketing agency, they leverage their influence to create successful promotional campaigns for food brands.
- Lick Your Phone’s updates on food news and restaurant suggestions keep food enthusiasts informed about the latest culinary trends and dining destinations.
- Their role as a marketing agency allows them to connect food brands with their target audience through creative and engaging content.
The Forest Cantina (Unna Burch)
Unna Burch, also known as The Forest Cantina, is a renowned food writer and influencer in New Zealand. With her focus on aesthetics and homemade healthy foods, Burch has gained recognition through her stunning food photography and wholesome recipes. Her work has been featured in New Zealand magazines, and she has published her own cookbook. Burch’s passion for creating beautiful and nutritious meals has made her an influential figure in the country’s food industry, and she continues to inspire others with her delicious creations.
Unna Burch, the mastermind behind The Forest Cantina, combines her love for food photography and healthy cooking to create visually appealing dishes that nourish both the body and soul. Her emphasis on aesthetics and homemade, nutritious meals has garnered her a significant following in New Zealand and beyond.
Through her stunning food photography, Unna captures the essence of her dishes, showcasing their beauty and inviting her audience to indulge. She artfully presents her creations, enticing viewers to explore new flavors and embrace healthier eating habits.
Burch’s talent and expertise have not gone unnoticed. Her work has been featured in prestigious New Zealand magazines, where her recipes and food styling tips have captivated readers and sparked a love for cooking. She has also authored her own cookbook, offering a treasure trove of wholesome recipes that celebrate fresh, seasonal ingredients.
The Forest Cantina is not just about recipes and photography; it’s a platform for inspiration and connection. Unna’s warm and inviting presence makes her audience feel like they’re part of a supportive community, encouraging them to explore their culinary creativity and embrace a healthier lifestyle.
Unna Burch’s passion for creating beautiful and nutritious meals has made her an influential figure in New Zealand’s food industry. Her captivating food photography, combined with her dedication to promoting healthy recipes, continues to inspire others on their culinary journeys.
George Eats (Georgia McDermott)
Georgia McDermott, known as George Eats, is a rising food influencer in Australia. As a gluten-free foodie, McDermott shares her journey of finding stomach-healthy recipes and cooking for specific dietary needs. Her Instagram account and website are a treasure trove of inspiration for those interested in the vegan lifestyle and low FODMAP recipes. McDermott’s expertise in food styling and recipe development has earned her a dedicated following and a cookbook publication, solidifying her position as a top food influencer to watch in 2024.
| Key Aspects of George Eats (Georgia McDermott) | Details |
|---|---|
| Food Influencer | Yes |
| Instagram Handle | @georgeats |
| Website | georgeats.com |
| Dietary Focus | Gluten-free, vegan, low FODMAP |
| Expertise | Food styling, recipe development |
| Cookbook Publication | Yes |
Sample Recipe from George Eats:
Looking to add a delicious and nutritious gluten-free dish to your repertoire? Try George Eats’ mouthwatering recipe for Quinoa Salad with Roasted Vegetables:
- Preheat the oven to 400°F (200°C).
- In a large bowl, combine cooked quinoa, roasted vegetables (such as bell peppers, zucchini, and eggplant), baby spinach, diced avocado, and crumbled feta cheese.
- In a small bowl, whisk together olive oil, lemon juice, honey, salt, and pepper to make the dressing.
- Pour the dressing over the quinoa and vegetable mixture and toss gently to combine.
- Serve the salad chilled or at room temperature.
“George Eats has completely changed the way I approach gluten-free cooking. Georgia’s recipes are flavorful, creative, and perfect for anyone with dietary restrictions.” – Amy, George Eats fan
Karena and Kasey (Kārena & Kasey Bird)
Kārena and Kasey Bird, also known as Karena and Kasey, are a dynamic duo in the New Zealand cooking scene. They rose to fame after winning the fifth series of MasterChef New Zealand and have since become influential figures in the culinary world.
With their cooking show, Kārena & Kasey’s Kitchen Diplomacy, and multiple cookbook publications, they have inspired cooking enthusiasts and provided simple food recipes to their audience. Their success and continued contributions to the food industry make them top food influencers to watch in 2024.
Let’s take a closer look at their journey and the impact they have made:
Kārena & Kasey’s Journey to Success
- Winner of MasterChef New Zealand’s fifth season
- Popular cooking show: Kārena & Kasey’s Kitchen Diplomacy
- Multiple cookbook publications
- Influence in the New Zealand food scene
| Kārena & Kasey | |
|---|---|
| Cooking Show | Kārena & Kasey’s Kitchen Diplomacy |
| MasterChef Win | Season 5 |
| Cookbooks Published | Multiple |
Through their television presence, cookbook publications, and engaging content, Karena and Kasey have inspired countless individuals to explore their passion for cooking and try new recipes. Their down-to-earth approach and genuine love for food resonate with audiences, making them one of the most beloved food influencers in New Zealand.
With their influence set to continue in 2024, Kārena & Kasey Bird are undoubtedly food personalities to watch in the coming years.
Conclusion
The New Zealand food industry has experienced a remarkable transformation, thanks to the influential food influencers who have left their mark on culinary trends and dining experiences. These individuals, ranging from talented bakers to creative food stylists, have harnessed the power of social media and other platforms to inspire and influence others in the food industry.
As we venture into 2024, we eagerly anticipate the further growth and development of these top food influencers and their continued impact on the vibrant food scene in New Zealand. Through their captivating recipes, mesmerizing food photography, and innovative culinary creations, they will undoubtedly shape the tastes and trends of the country.
Stay tuned for more enchanting recipes, breathtaking food photography, and groundbreaking culinary trends from these influential personalities. They are the driving force behind the thriving New Zealand food industry, fusing their expertise with the power of social media to elevate the dining experiences of New Zealanders and beyond.
FAQ
What makes someone a top food influencer?
A top food influencer is someone who has gained a significant following and has a prominent presence on social media platforms and other media channels. They are known for their culinary expertise, their ability to create appealing content, and their influence in shaping food trends.
Who are the top food influencers upcoming in 2024 in New Zealand?
Some of the top food influencers to watch out for in 2024 in New Zealand include Baker Gatherer (Dane McGregor), Lick Your Phone (Rita, Tiffany & Katherine), The Forest Cantina (Unna Burch), George Eats (Georgia McDermott), and Karena and Kasey (Kārena & Kasey Bird).
Who is Baker Gatherer (Dane McGregor)?
Baker Gatherer, also known as Dane McGregor, is a prominent baking influencer in New Zealand. He gained a large following on his Instagram account @bakergatherer by sharing his sweet treats and honest personality. McGregor also runs a successful food blog and website where he shares his recipes and cooking techniques.
What is Lick Your Phone (Rita, Tiffany & Katherine)?
Lick Your Phone is a prominent food influencer and marketing agency in Australia led by the collaborative team of Rita, Tiffany, and Katherine. They provide food news, restaurant suggestions, and food reviews through their social media platforms. Lick Your Phone’s strong social media presence and industry expertise have garnered a wide audience and collaborations with major food brands.
Who is The Forest Cantina (Unna Burch)?
The Forest Cantina, also known as Unna Burch, is a renowned food writer and influencer in New Zealand. She gained recognition through her stunning food photography and wholesome recipes which focus on aesthetics and homemade healthy foods. Burch’s work has been featured in New Zealand magazines, and she has also published her own cookbook.
Who is George Eats (Georgia McDermott)?
George Eats, also known as Georgia McDermott, is a rising food influencer in Australia. McDermott shares her journey of finding stomach-healthy recipes and cooking for specific dietary needs as a gluten-free foodie. Her Instagram account and website are a treasure trove of inspiration for those interested in the vegan lifestyle and low FODMAP recipes. McDermott is also an expert in food styling and recipe development.
Who are Kārena and Kasey (Kārena & Kasey Bird)?
Kārena and Kasey, also known as Kārena & Kasey Bird, are a dynamic duo in the New Zealand cooking scene. They rose to fame after winning the fifth series of MasterChef New Zealand and have since become influential figures in the culinary world. They have a cooking show called Kārena & Kasey’s Kitchen Diplomacy and have published multiple cookbooks.
What is the significance of food influencers in the New Zealand food industry?
Food influencers play a significant role in shaping culinary trends and dining experiences in New Zealand. Their social media presence and other channels inspire and influence others in the food industry. They also collaborate with brands and restaurants to promote and endorse food-related products and services.